One of the greatest challenges that any business owner faces is getting quality traffic to their website through cost effective advertising.
Depending on your budget, you may or may not have a lot of money to advertise with when you first start out.
This article is going to discuss how you can utilize free internet advertising for your online home based business.
Although free methods work very effectively for many marketers, these options will require more of your time than paid methods.
However, this is what makes internet marketing so appealing.
Anyone, regardless of their present income status, can start their own home based business and make it profitable by using free advertising methods.
Article Marketing One highly effective free advertising method is article marketing.
You choose to write an article by using targeted keywords and then write that article around those words.
You can publish your articles online by submitting them to various article directories.
By providing readers with quality content, they will read to the end of your article.
This will benefit you because at the end of the article you will have a bio box.
This resource box is a short advertisement for yourself, your website, and your business.
The goal here is to have the reader click on your link that will take them to your website.
Blogging Another great free method is creating a blog.
This is a webpage that you keep up on a daily or weekly basis where you basically journal about your business and how it's going.
People are fascinated with other people's stories.
Again, your goal here is to have them click on your business website links.
Social Networking You can accomplish this free method by chatting on forums of interest to you, creating a MySpace page, and anything else you can think of that allows you to get your website address in more places.
YouTube Videos Creating a video and posting it to YouTube is a great way to attract prospects to your website.
They will have an opportunity to see you and can visualize themselves working with you and your team.
These are just a few of the options that you can utilize to advertise your business on the internet for free.
The key is to become efficient at one method and then add another one at a time.
You do not want to overwhelm yourself too much in the beginning.
However, the more you do, the more link backs you will have to your site.
More traffic equates to a greater potential for sales.