Business & Finance Advertising & sales & Marketing

Teleseminar Marketing - 3 Mistakes to Avoid With Teleseminars

Are you interested in using teleseminars for promotions and want them to go off without a hitch.
Here are 3 things to avoid to promote like the professionals: Mistake 1 No reminder emails the day of the event Have you ever signed up for a teleseminar and then missed attending it because no reminder call was sent out the day of the call.
I know I have.
It doesn't make sense to do all the work to put an excellent content rich teleseminar together, get a lot of people to sign up, and then not send out reminder emails the day of the event.
This is especially important if you're selling a product during a live teleseminar.
If you want to make the most sales you possibly can, and why wouldn't you, then include that additional autoresponder email in your promotion, or maybe 2 autoresponder emails if the event is in the evening.
You have to remember, if somebody signed up for your teleseminar they obviously have an interest in what you'll be covering on the call so don't think that sending 1, maybe 2 emails the day of the event is in any way spamming, or bothering the people that signed up.
I've even had 1 guy also send out a recorded call to his opt-ins in addition to sending 1 to 2 emails on the day of an event just to remind them to be on the call.
And yes, he was selling a product during the call.
Mistake 2 Moderator using a cordless or mobile phone Corded phones seem like some what of a dinosaur when it comes to having phone conversations nowadays but you should have one if you're going to be doing teleseminars.
I know that sounds inconvenient and there are a lot of excellent quality cordless phones or mobile / cellular phones on the market, but if you're serious about doing professional sounding teleseminars you need to purchase a corded phone.
A headset with an amplifier wouldn't be a bad idea either.
I was on a teleseminar recently and there was so much static on the line I ended up hanging up on the call.
This was a call with one of the top authors in the world which I really wanted to listen to but I couldn't take the static after a few minutes and decided I'd rather get off the call then listen to it.
You don't want this happening with the people that sign up for your teleseminars.
Aside from potentially poor quality audio if you've got a great guest that has ton's of good content and with a Q&A at the end your teleseminar will most likely run an hour or more you sure don't want the battery of your cordless or cellular phone going out on you during the call.
Any problems with the call can leave listeners with a bad impression of you which again you don't want.
Good quality corded phones are actually considerably less expensive then good qualify cordless phones so for under $100, possibly much less if purchased online, you can avoid poor quality audio with your teleseminars.
Then if you purchase a headset that includes an amp you can do crystal clear sound quality teleseminars without much expense.
You need to have your hands free anyway to type so for a very reasonable price you can add the amp powered headset and your ready to crank out professional level teleseminars.
Mistake 3 Hearing constant beeping during the teleseminar Have you ever been a participant on a teleseminar and were aware of every person that joined the call.
Even worse is the repeated beeping when the moderator of the call has another caller on the other line on their phone.
This can be very distracting for the people speaking and listening and can be easily avoided.
As the moderator of the call you can turn entry beeps OFF through the conferencing software control panel so people can join your call without anyone knowing.
There's other ways to tell how many callers are on your teleseminar and with some more robust conferencing software's you will even see the names of your participants.
That's a nice feature to have if you're having a Q&A at the end.
You can call the person with a question by their name which helps make them feel more at ease asking their question.
An absolute no no when leading a teleseminar is to leave call waiting ON during the call.
Especially when it's so easily temporarily disabled.
This may be tough to remember when you're new to doing teleseminars but after you forget to do it once there's a good chance you won't do it again.

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